Cumhacht
A homeowner using a phone beside the kitchen window in the evening

More of the right work.
Answered in minutes.

Cumhacht runs your ads on Facebook, Instagram and Google, answers every enquiry within minutes, day or night, and tracks each one through to a quote and a paid job. So you know what your marketing actually brings in.

Talk to EoinSee an enquiry come in

An evening enquiry.

What Cumhacht runs

Your marketing,
run for you.

Aimed at the jobs you want, in the areas you cover, and paced to what your crews can deliver. Every month you see what it cost and what it brought in.

56

leads in a single week, every one contacted within 5 minutes.The system Eoin built at Fusion Solar in Cashel. Read the Fusion story

Monthly reportGaltee Heating
In plain English
Ad spend
€1,240
Enquiries
63
Jobs won
14
Cost per job won
€89
Enquiries63
Replied within 5 minutes63
Quoted31
Won14
Where they came fromEnquiriesWon
Facebook and Instagram387
Google176
Website and referrals81

Next month: more of the budget on Google, where enquiries are turning into jobs more often.

  • Ads that bring the right workFacebook, Instagram and Google ads written, run and adjusted every week, aimed at the jobs and areas you want more of.
  • Your own work in the adsPhotos and reviews from your real jobs, so people see the work you actually do.
  • Pages and forms that ask the right questionsEvery enquiry arrives with the work, the location and the timing, ready to quote.
  • Every enquiry answered in minutesBy text or WhatsApp, evenings and weekends included, with a callback or survey booked.
  • Reviews after every jobA request goes out when the job is signed off, so your Google reviews keep building.
  • A report like this one, every monthSpend, enquiries, quotes and jobs won, so you see the cost per job, not just the cost per lead.
  • Ad spend is paid by you, straight to Meta or Google, so the accounts are always yours.

The office closes.
The enquiries don’t.

A customer gets a useful reply while the details are still fresh. Your team gets the work, location and next step in one enquiry brief.

The questions and booking rules are agreed for your business. Here, the assistant gathers the details before a person confirms the survey.

20:47A window enquiry, after hours.

Window replacement

WhatsApp · Automated enquiry assistant

  1. Customer:

    Hi, do you fit replacement windows around Thurles?

  2. AI enquiry assistant:

    We do. I’m the AI enquiry assistant. How many windows are you looking to replace?

  3. Customer:

    Seven. It’s a bungalow just outside Thurles.

  4. AI enquiry assistant:

    Thanks. A survey will let the team check sizes and access. Would a morning or afternoon suit you?

  5. Customer:

    A morning next week would be best.

  6. AI enquiry assistant:

    I’ve added that to your enquiry. The team will confirm an available survey time with you.

Example complete · Survey time to confirm

Built around your booking process.

Your service area, the work you want and the time you can give to surveys determine the flow. We agree what to automate, where a person steps in and what you want Cumhacht to run.

Follow the work
back to the ad.

When a payment arrives, you should be able to see which campaign brought that customer in.

Window fitters working at a house
Windows & doors · Tipperary

Replacing
your windows?

Start with a home survey.

Campaign creativeMeta → WhatsApp

The work, the area and a clear next step.
Agreed before the advertising starts.

Job J-2471

Seven windows.
Just outside Thurles.

The earlier enquiry, shown later in its journey.

It started here
Window replacement campaignMeta advertising · Tipperary
The enquiry
“Seven. It’s a bungalow just outside Thurles.”Work, location and availability captured on WhatsApp.
The work
Surveyed, quoted and completedThe measurements, accepted scope and sign-off stay on this job.
The payment
CollectedStill linked to the campaign that started the enquiry.

Accepted quotes and collected payments are different things.

Both sit beside the advertising spend in the review, so you can see the work agreed and the money actually received.

The diary
has a say.

A full survey diary can change the offer, pace of spend and next booking window. We review those decisions with you.

See how it works

For example, when this week’s surveys are booked:

Surveys available this week.

Ask about the
next available survey.

The advertising and the WhatsApp reply
tell the same story.

Tell Eoin what work you want more of.

Email Eoin with your trade, the area you cover and how enquiries are handled today.

Eoin PowerFounder, Cumhacht

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